Marketing and business growth have taken center stage at regulation firms. Marketing the Law Firm: Business Development Techniques By Sally J. Schmidt examines how advertising and marketing can enhance consumer satisfaction and improve the bottom line for both company and shopper practices. Regardless of the dimensions of your regulation firm, this pragmatic e book shows you tips on how to utilize consumer surveys, Web pages, brochures and collateral pieces, databases, newsletters, unsolicited mail, seminars, special events, promoting, public relations, proposals, displays, and interviews. Marketing the Law Firm, Business Development Techniques on Law Office Management Series is filled with case research and examples of real legislation firm situations that will help you put these tools and techniques into practice-and use them effectively.
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